Senteo is pleased to announce Michael Ruckman has once again been asked by ICSC to present on the subject of Customer Experience and Experiential Relationships.

Senteo is pleased to announce Michael Ruckman has once again been asked by ICSC (International Council of Shopping Centers) to present on the subject of Customer Experience and Experiential Relationships. Please join us at the Western Conference and Deal Making in Los Angeles on October 9, 2018. […]

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Michael Ruckman was chosen, again, as the Keynote Presenter for the 2018 Customer Day conference in Moscow

Michael Ruckman was chosen, again, as the Keynote Presenter for the 2018 Customer Day conference in Moscow For the second year, Michael has agreed to deliver the keynote presentation for the 2018 Customer Day conference to be held on September 27th in Moscow.  fb-forum.com In preparation, Michael […]

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What Customers Really Want? Find Out in this Article.

What Customers Really Want? Find Out in this Article. Recently published in Russian banking journal Bankovskaya Delo, this article explores what customers are really seeking from banking relationships. In essence, the principles apply to any industry, but Michael was asked to write this article specifically for bankers. bankdelo.ru/index.php/nomera/soderzhanie-8-2018 […]

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Senteo’s Customer Experience Certification Program Featured by Forrester Research

Senteo's Customer Experience Certification Program Featured by Forrester Research

Senteo’s Customer Experience Certification Program Featured by Forrester Research The Senteo Customer Experience Certification program was recently featured in the Forrester Research Brief: Who needs CX Certifications ? While the report does acknowledge that the certification industry in the area of Customer Experience is quite young, they […]

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Michael Opens for ICSC John T. Riordan School of Real Estate

Michael Opens for ICSC John T. Riordan School of Real Estate

Michael Opens for ICSC John T. Riordan School of Real Estate On October 5th, 2014, Michael Ruckman was invited to act as keynote opener for the John T.Riordan School of Real Estate in Miami. His presentation on Experimental Marketing and Relationship Management covered a broad spectrum of […]

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Michael Ruckman’s Book of the Month

Michael Ruckman's Book of the Month

For those who may have missed it, we have been releasing a monthly update of our favorite books from the past year! Launched in July, we have selected only the best of the best to be discussed and honored as some of the best business books to […]

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Michael Ruckman’s Keynote at the ICSC Sponsorship & Advertising Conference

Michael Ruckman's Keynote at the ICSC Sponsorship & Advertising Conference

Michael Ruckman’s Keynote at the ICSC Sponsorship & Advertising Conference On August 4th, 2014 Michael Ruckman spoke as a co-keynote speaker for the ICSC Sponsorship & Advertising Conference in New York City. His topic of Experiential Marketing sparked much discussion during the Q&A session and also during […]

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100 Book Reviews at Senteo.net for the Banking Industry. We did it !!

100 Book Reviews at Senteo.net for the Banking Industry. We did it !!

100 Book Reviews at Senteo.net for the Banking Industry. We did it !! We are happy to announce an additional 10 new book reviews to our Recommended Reading List for Customer Experience, Customer Relationship Management and Loyalty topics. Launched in March 2013, this new addition adds up […]

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Worried About Building Loyal Customer Relationships? Don’t miss this workshop on Relationship-Centric Banking !

Worried About Building Loyal Customer Relationships?  Don't miss this workshop on Relationship-Centric Banking !

Worried About Building Loyal Customer Relationships?  You shouldn’t miss this workshop on Relationship-Centric Banking ! Joe Pine (co-author of The Experience Economy) and Michael Ruckman have put together a fast-paced and information packed 1-day workshop will help participants to explore the nature of relationships between banks and […]

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Senteo Offers More Webinars for Bankers

Senteo Offers More Webinars for Bankers

Senteo Offers More Webinars for Bankers Senteo adds 3 banker webinars to its banking education calendar.  The Senteo Online Education program provides a venue for financial services professionals to expand and hone their knowledge without the travel and time commitment of live events and certification courses.  As a […]

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Joe Pine and Michael Ruckman Host a 1-Day Workshop On Relationship-Centric Banking

Joe Pine and Michael Ruckman Host a 1-Day Workshop On Relationship-Centric Banking

1-Day Workshop on Relationship-Centric Banking with Joe Pine and Michael Ruckman This fast-paced, information packed 1-day workshop will help participants to explore the nature of relationships between banks and their customers. Michael and Joe will work from theory to practical applications to illustrate the steps to understanding […]

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Senteo Announces Customer Experience Certification Course – March 19-21, 2014

Senteo Announces Customer Experience Certification Course - March 19-21, 2014

Senteo is once again offering its popular Customer Experience Certification course March 19-21, 2014.  There are limited spots, so we encourage you to sign up early. Learn how to integrate proven customer experience methodology in your business and enhance your personal knowledge about customer-centric best practices.  Minimum […]

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New Webinar – 5 Steps to Understanding and Managing Bank Customer Relationships

New Webinar - 5 Steps to Understanding and Managing Bank Customer Relationships

5 Steps to Understanding and Managing Bank Customer Relationships This webinar is for business managers as well as CRM project managers and all others that would benefit from insight on how banks can better manage customer relationships. This is not a technology presentation but rather an exploration […]

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Bringing Customer Relationships Back into CRM Implementations

Bringing Customer Relationships Back into CRM Implementations

Bringing Customer Relationships Back into CRM Implementations Over the past decade, few banks have seen the rewards promised despite significant investments in CRM systems. A 2009 study by Forrester Research indicated that 47% of CRM project implementations in the U.S. fail in their initial attempt. While specific […]

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15 New Book Reviews – Now a Total of 90 Book Reviews at Senteo.net for the Banking Industry

15 New Book Reviews - Now a Total of 90 Book Reviews at Senteo.net for the Banking Industry

15 New Book Reviews – Now a Total of 90 Book Reviews at Senteo.net for the Banking Industry We are happy to announce 15 new book reviews to our Recommended Reading List for Customer Experience, Customer Relationship Management and Loyalty topics. Launched in March 2013, this new […]

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Joe Pine Explores the Future of Banking in Beyond Products and Services

Joe Pine Explores the Future of Banking in Beyond Products and Services

Beyond “Products & Services” in Banking No industry has more commoditized itself over the past three decades than banking. Banks pushed people out of branches to use automatic teller machines in order to reduce personnel costs. They pushed them out of branches – the one physical space […]

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Michael Ruckman Challenges Bankers to Be More Relationship Focused

Michael Ruckman Challenges Bankers to Be More Relationship Focused

Michael Ruckman Challenges Bankers to Be More Relationship Focused The Relationship Centric Bank Learning what your customers really want just might be the key to creating a relationship-centric bank. According to a Gallup survey in 2009, only about half of customers surveyed could strongly agree that their […]

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15 New Book Reviews Added to the Recommended Reading List in the Senteo Online Community

15 New Book Reviews Added to the Recommended Reading List in the Senteo Online Community

15 New Book Reviews Added to the Recommended Reading List in the Senteo Online Community As you know, Senteo is committed to providing research and thought leadership in the areas of Customer Experience, Customer Relationships, and Loyalty.  We have recently added 15 new book reviews to the […]

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New Webinar August 27, 2013: Understanding and Managing Customer Relationships for Banks and Credit Unions

New Webinar August 27, 2013: Understanding and Managing Customer Relationships for Banks and Credit Unions

New Webinar August 27, 2013: Understanding and Managing Customer Relationships for Banks and Credit Unions On Tuesday, August 27, 2013, Michael Ruckman Presents: Understanding and Managing Customer Relationships for Banks and Credit Unions This BankersHub webinar is for business managers as well as CRM project managers and […]

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Piggy Banking

Piggy Banking

Piggy Banking Senteo Supports the Andson Foundation’s efforts to improve financial literacy by teaching children the importance of saving.  Recently, Michael Ruckman accepted a position on the Board of Directors of the Andson Foundation.  He was impressed with their efforts to help children improve their studies and […]

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