Forgotten Baby Boomers

While we’ve been trying to untangle the mysteries of Millenials and Gens X, Y and Z, the largely forgotten Baby Boomers have been shopping.

Shannon Quilty, Partner at Senteo, reminds us that this segment is still a vital part of society and commerce whose loyalty is earned through transformational relationships rather than points and awards.


Shopping Centers Today Russia, page 48:Ноябрь-2018/0174499001538929411

Ray Ocampo

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