Senteo’s Customer Experience Certification Program Featured by Forrester Research

Senteo's Customer Experience Certification Program Featured by Forrester Research

Senteo’s Customer Experience Certification Program Featured by Forrester Research The Senteo Customer Experience Certification program was recently featured in the Forrester Research Brief: Who needs CX Certifications ? While the report does acknowledge that the certification industry in the area of Customer Experience is quite young, they […]

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Michael Opens for ICSC John T. Riordan School of Real Estate

Michael Opens for ICSC John T. Riordan School of Real Estate

Michael Opens for ICSC John T. Riordan School of Real Estate On October 5th, 2014, Michael Ruckman was invited to act as keynote opener for the John T.Riordan School of Real Estate in Miami. His presentation on Experimental Marketing and Relationship Management covered a broad spectrum of […]

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Michael Ruckman’s Book of the Month

Michael Ruckman's Book of the Month

For those who may have missed it, we have been releasing a monthly update of our favorite books from the past year! Launched in July, we have selected only the best of the best to be discussed and honored as some of the best business books to […]

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Michael Ruckman’s Keynote at the ICSC Sponsorship & Advertising Conference

Michael Ruckman's Keynote at the ICSC Sponsorship & Advertising Conference

Michael Ruckman’s Keynote at the ICSC Sponsorship & Advertising Conference On August 4th, 2014 Michael Ruckman spoke as a co-keynote speaker for the ICSC Sponsorship & Advertising Conference in New York City. His topic of Experiential Marketing sparked much discussion during the Q&A session and also during […]

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100 Book Reviews at Senteo.net for the Banking Industry. We did it !!

100 Book Reviews at Senteo.net for the Banking Industry. We did it !!

100 Book Reviews at Senteo.net for the Banking Industry. We did it !! We are happy to announce an additional 10 new book reviews to our Recommended Reading List for Customer Experience, Customer Relationship Management and Loyalty topics. Launched in March 2013, this new addition adds up […]

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Worried About Building Loyal Customer Relationships? Don’t miss this workshop on Relationship-Centric Banking !

Worried About Building Loyal Customer Relationships?  Don't miss this workshop on Relationship-Centric Banking !

Worried About Building Loyal Customer Relationships?  You shouldn’t miss this workshop on Relationship-Centric Banking ! Joe Pine (co-author of The Experience Economy) and Michael Ruckman have put together a fast-paced and information packed 1-day workshop will help participants to explore the nature of relationships between banks and […]

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Joe Pine and Michael Ruckman Host a 1-Day Workshop On Relationship-Centric Banking

Joe Pine and Michael Ruckman Host a 1-Day Workshop On Relationship-Centric Banking

1-Day Workshop on Relationship-Centric Banking with Joe Pine and Michael Ruckman This fast-paced, information packed 1-day workshop will help participants to explore the nature of relationships between banks and their customers. Michael and Joe will work from theory to practical applications to illustrate the steps to understanding […]

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New Webinar – 5 Steps to Understanding and Managing Bank Customer Relationships

New Webinar - 5 Steps to Understanding and Managing Bank Customer Relationships

5 Steps to Understanding and Managing Bank Customer Relationships This webinar is for business managers as well as CRM project managers and all others that would benefit from insight on how banks can better manage customer relationships. This is not a technology presentation but rather an exploration […]

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15 New Book Reviews – Now a Total of 90 Book Reviews at Senteo.net for the Banking Industry

15 New Book Reviews - Now a Total of 90 Book Reviews at Senteo.net for the Banking Industry

15 New Book Reviews – Now a Total of 90 Book Reviews at Senteo.net for the Banking Industry We are happy to announce 15 new book reviews to our Recommended Reading List for Customer Experience, Customer Relationship Management and Loyalty topics. Launched in March 2013, this new […]

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15 New Book Reviews Added to the Recommended Reading List in the Senteo Online Community

15 New Book Reviews Added to the Recommended Reading List in the Senteo Online Community

15 New Book Reviews Added to the Recommended Reading List in the Senteo Online Community As you know, Senteo is committed to providing research and thought leadership in the areas of Customer Experience, Customer Relationships, and Loyalty.  We have recently added 15 new book reviews to the […]

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Piggy Banking

Piggy Banking

Piggy Banking Senteo Supports the Andson Foundation’s efforts to improve financial literacy by teaching children the importance of saving.  Recently, Michael Ruckman accepted a position on the Board of Directors of the Andson Foundation.  He was impressed with their efforts to help children improve their studies and […]

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New Functionality in the Senteo Online Community

New Functionality in the Senteo Online Community

New Functionality in the Senteo Online Community Based on your feedback, we recently added the “sort” capability in the Recommended Reading, Article, and Video sections of the Community to allow you to easily navigate our content.  Now you can sort by Title, Author/Presenter and Date.  In the […]

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Michael Ruckman Publishes New Article on BAI Website: Putting Transformation First for CRM

Michael Ruckman Publishes New Article on BAI Website:  Putting Transformation First for CRM

Michael Ruckman Publishes New Article on BAI Website: Putting Transformation First for CRM BAI recently published  a new article written by Michael Ruckman entitled Putting Transformation First for CRM.  In the article, Michael discusses the need for banks to apply their technology and CRM analysis based on […]

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10 New Book Reviews for the Senteo Recommending Reading for Customer Experience, Customer Relationship Management, and Loyalty Topics

10 New Book Reviews for the Senteo Recommending Reading for Customer Experience, Customer Relationship Management, and Loyalty Topics

10 New Book Reviews for the Senteo Recommending Reading for Customer Experience, Customer Relationship Management, and Loyalty Topics Previously, Michael Ruckman and his team have posted 50 book reviews on the topics of customer experience, customer relationship management and loyalty. Read more about that here. The Senteo […]

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Michael Ruckman Presents Relationship – Centric Banking at the Windy City Summit in Chicago May 8th – 10th 2013

Michael Ruckman Presents Relationship - Centric Banking at the Windy City Summit in Chicago May 8th - 10th 2013

Michael Ruckman Presents Relationship – Centric Banking at the Windy City Summit in Chicago May 8th – 10th 2013 Michael Ruckman spoke at the recent Windy City Summit  held in Chicago this past 8th thru 10th 2013.  Speaking on the topic of Relationship – Centric Banking, Michael […]

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Senteo Launches New Recommended Book / Reading List for Customer Experience, Customer Relationship Management and Loyalty Topics

Senteo Launches New Recommended Book / Reading List for Customer Experience, Customer Relationship Management and Loyalty Topics

Senteo Launches New Recommended Book / Reading List for Customer Experience, Customer Relationship Management and Loyalty Topics As a company dedicated to helping banks and retailers to enhance the quality of their relationships with customers through meaningful experiences, the executives of Senteo have read many books, research […]

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Klookva goes live !! Senteo client Ural FD launches their new brand with huge success !!

Klookva goes live !!  Senteo client Ural FD launches their new brand with huge success !!

Klookva goes live !! Senteo client Ural FD launches their new brand with huge success !! After 2.5 years of work together with Senteo, Ural FD has launched the new face of their fully transformed and highly successful retail banking business.  This new brand represents the new […]

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Join Michael Ruckman for a webinar on Experiential Innovation on Tuesday, February 19th

Join Michael Ruckman for a webinar on Experiential Innovation on Tuesday, February 19th

Join Michael Ruckman for a webinar on Experiential Innovation on Tuesday, February 19th See the latest presentation on Experiential Innovation for Bankers from Michael Ruckman in this fast paced webinar hosted by BankersHub on Tuesday, February 19th at 2:00 pm EST If customer experience is about making each […]

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Experiential Innovation for Bankers – Join the Webinar by Michael Ruckman on January 17th

Experiential Innovation for Bankers – Join the Webinar by Michael Ruckman on January 17th

If customer experience is about making each individual contact with the bank pleasing, fulfilling, engaging and possibly even fun, how does the sum of those individual experiences turn into a customer relationship and how can banks build true loyalty in mutually beneficial relationships that move beyond simple bank-customer interactions?

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For the first time, Senteo offers an open enrollment version of the Customer Experience Certification course for Financial Services Professionals

For the first time, Senteo offers an open enrollment version of the Customer Experience Certification course for Financial Services Professionals

Previously offered only in corporate training format, this three-day certification course provides a healthy mix of lectures, case studies, and exercises designed specifically to help financial services professionals to understand the principles of Customer Experience, Customer Relationships, and Loyalty.  The Customer Experience Specialist course builds the foundation […]

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